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Bachelor of Communication (Hons) in Corporate Communication
About
Corporate communication is a vast and complex field, as it involves interacting not just with local audiences but also with individuals from diverse global backgrounds. Understanding the appropriate methods of communication and strategies to prevent potential crises is crucial in this domain. The Bachelor of Communication (Hons) in Corporate Communication equips students with both theoretical knowledge and practical skills in organizational and managerial communication, as well as crisis management. This program prepares students to communicate effectively across cultures and navigate challenges in the corporate world.
Key facts
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 3 years |
| Intakes | March, June, October |
| Tuition (Local students) | $ 12,008 |
| Tuition (Foreign students) | $ 12,281 |
Subjects
-
Business, Management
-
Communication, Media
Duration
3 years
Tuition fees
| Description | Local students | Foreign students |
|---|---|---|
| Tuition fee | $ 12,008 | $ 12,281 |
| Miscellaneous fees | Data not available | Data not available |
| Total estimated cost of attendance | $ 12,008 | $ 12,281 |
| Estimated cost per year | $ 4,003 | $ 4,093 |
Estimated cost as reported by the institution. There may be additional administrative fees. Please contact for the latest information.
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Admissions
Intakes
Entry Requirements
- STPM: Minimum 2 Principles Passes (C) (CGPA 2.00) and a C in SPM English
- A-Level: Minimum 2 Principle Passes (C) and a C in O-Level English
- UEC: Minimum 5Bs (including English)
- Diploma / HND: Minimum CGPA of 2.00
- SAM / HSC / AUSMAT: TER/UAI: Average 60% or higher in 5 subjects
- CPU / CIMP: Average of 60% or higher in 6 subjects
- IB: 26 points or higher based on 6 subjects
- Other Qualifications: As recognised by the Senate of IUKL as equivalent to STPM
ENGLISH LANGUAGE REQUIREMENT:
- IELTS - 5
- TOEFL (PBT) - 500
- TOEFL (IBT) - 46
- PTE - 47
- MUET - BAND 3
- Cambridge English - 154
Curriculum
Year 1
- MPU Subjects (U1)
- Human Communication
- Theories of Communication
- Small Group Communication
- Introduction of Corporate Communication
- Mass Media and Society
- Introduction to Corporate Multimedia
- Introduction to Social Science
- Communication Law and Ethics
- Office Application Technology
- Basic Marketing
- Critical Reading Skills
- Public Speaking
- MPU Subjects (U2)
Year 2
- MPU Subject (U3)
- Organizational Communication Strategies
- Cross Cultural Communication
- Corporate Writing
- Corporate Interviewing
- Corporate Communication Strategies
- Managing Advertising and Promotion
- Managing Media Relations
- International Relations
- Managerial Communication
- Basic Entrepreneurship
- Meeting Skills
- International Marketing
- Freee Elective I
- MPU Subject (U4)
Year 3
- Crisis Communication Management
- Integrated Marketing Communication
- Research Methods
- Knowledge Management
- Effective Negotiation
- Internet Marketing
- Project Paper
- Free Elective II
- Industrial Training