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Bachelor of Business (Marketing)
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 3 years |
| Intakes | March, July, November |
| Tuition (Local students) | $ 4,996 |
| Tuition (Foreign students) | Data not available |
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Admissions
Intakes
Fees
Tuition
- $ 4,996
- Local students
- Data not available
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
General
- Academic Requirement: Minimum requirement is completion of Year 12 (NSW) or equivalent Australian or international qualification as recognised by the Kent Institute of Business and Technology.
- Mature-age entry: Candidates who have attained the age of twenty one and who meet the English language proficiency requirements may be admitted as a candidate for a Degree program.
Specific
- A degree from a recognised international university majoring in English language or English literature or wholly conducted in English medium;
- An English medium qualification at Year 12 (NSW) or above recognised by Australian educational authorities such as the Commonwealth Department of Education, Training and Youth Affairs and a minimum Australian Tertiary Admission Rank (ATAR) of 60.
English Requirements for International Students
- IELTS: Obtain an overall score of 6.0 (Academic) with no band lower than 5.5 (or certified equivalent) undertaken no more than two years prior to the commencement of the program at Kent Institute.
Curriculum
Year 1
- Business Communication
- Management Principles
- Marketing Principles
- Business Economics
- Business Accounting
- Introduction to E-Commerce
- Quantitative Methods
- Corporate Responsibility and Ethics
Year 2
- Organisational Behaviour
- Elective
- Elective
- Elective
- Consumer Behaviour
- International Marketing
- Elective
- Elective
Year 3
- Marketing Planning
- Advertising Management
- Elective
- Elective
- Business Strategy
- Marketing Research
- Marketing Strategy
- Elective